Email Marketing

Sending email messages with the purpose of enhancing a merchant’s relationship with current or previous customers.

Email has an ability many channels don’t: creating valuable, personal touch.

Today, we’re inundated with email marketing, and yes, some of it still feels spammy, but there’s no denying the impact a well-crafted message can have on your customers. Email marketing helps you connect with your audience to promote your brand and increase sales. You can do a lot of things with emails, like sell products, share some news, or tell a story.

We use automation tools to automate your email campaign and plan out a roadmap which can help you target right audience. With Mailchimp’s campaign builder or Leadsquared, it’s easy to find the right templates for any message whether you’re welcoming new subscribers, notifying customers of a sale, or wishing someone a happy birthday.

We help our Clients with:

• Creating Email Templates

• Adding Custom MergeFields for Personalized Emails

• Creating automated auto-responder campaigns

• Creating and embedding webforms (sign up forms) on your landing page or website

• Managing email lists and Basics of writing sales copy

• Adding buttons, images, videos, links, or affiliate links

Email Marketing Strategy

The simplest form of personalization is to address the reader by name. Most email service providers (ESP) offer this within their functionality and this tactic alone will improve your campaign performance.

The best way to get small business owners to turn up to your event would be to create a segment of people who list themselves as a small business owner that lives within 20 miles of your event and then send them an invite by email. The segmentation part is simple and can easily be done through CRM software.

Creating a responsive email design means that the user experience is optimized regardless of the device or screen they use. Most email service providers (ESP) offer this solution within their email functionality.