Digital marketing primarily involves generating traffic and conversions. For a business or project to succeed online, a digital marketer has to bring in the traffic at the lowest cost per visitor and strive to achieve the maximum conversion ratio with that traffic.
Our lead nurturing strategy:
• Align marketing and sales
• Define a lead management process
• Gather lead intelligence data
• Create a lead nurturing content program
• Use email marketing to communicate your message
• Track, Measure and Analyze